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Fans question about new Diablo Immortal game at Blizzcon


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Share prices for Activision Blizzard’s stock dropped 7 percent yesterday from a starting day selling point of $68.99 to $64.34. According to investment research firm Cowen & Company, the reasoning for the drop was due to the announcement of 

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as was expected. While the firm claimed some markets will be more apt to accept a mobile game approach, which will likely feature extra purchasing options and the comfort of mobile functionality, Activision Blizzard will have a hard time getting the game to appeal to players in the West, where mobile gaming hasn’t attracted the same type of audience.

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This will serve as a harsh lesson for them.

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